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Showing posts with label Industry. Show all posts
Showing posts with label Industry. Show all posts

Wednesday, October 20, 2010

Official: 2011 Dodge Journey


Chrysler is continuing to update its lineup with fresh interiors and engines. The 2011 Dodge Journey is powered by a new 3.6-liter Pentastar V6 that delivers 20% more boost than the previous unit. With this engine, the 2011 Dodge Journey develops 283 hp and 260 lb.-ft. of torque. The power is sent to the wheels via a six-speed transmission.

The exterior of the 2011 Dodge Journey hasn’t received many upgrades, shy of the new Dodge brand grille surrounded in black honeycomb with some enlarged foglights in the lower fascia.  Dodge teases that the new V6 models will include a sportier front fascia with late availability for those models and you can see from the picture in the slideshow on the left that very little has changed on the outside of the 2011 Journey… but the inside is another story.

The interior remains a five- or seven-seat configuration, but gets what Dodge calls "world-class levels of craftsmanship and comfort." If the Journey follows on the success of the 2011 Jeep Grand Cherokee and Dodge Durango, the claim may not be far off the mark. The new Journey interior redesign includes a larger instrument cluster with a center-positioned, full-color electronic vehicle information center, a center stack that's sculpted to be more comfortable for the driver's knees, more cushioning on the center console, redesigned seats, repositioned cupholders, a larger center storage bin, and a range of six new interior colors and trims.

Revised steering and suspension geometry round out the mechanical updates for the tweaked Journey, along with reduced noise, vibration and harshness thanks to higher-quality sound-deadening materials.


2011 Dodge Journey 2011 Dodge Journey 2011 Dodge Journey 2011 Dodge Journey


Press Release

2011 Dodge Journey Crosses Over: A Gorgeous New Spirit and a Driver’s Soul


It's not over yet. Dodge continues to unleash new products to the market, today introducing the new 2011 Dodge Journey, its mid-size crossover with "right sized" proportions, five- or seven-passenger seating, innovative storage solutions, abundant safety and security features, all-wheel drive capability and models packaged for a variety of lifestyles.

For 2011, Dodge takes what was good and makes it better. The Dodge Journey receives a major overhaul with a completely redesigned and retuned suspension, a new V-6 engine and a gorgeous new interior. And that's not all. Journey also features the latest and greatest in vehicle connectivity and customization with the Chrysler Group's new PowerNet electrical architecture. Owners will feel like they have the world at their fingertips with the Journey's available touch-screen command center, Uconnect Touch.

From navigation to dual-zone climate controls to the ability to check fuel prices, the all-new Uconnect Touch media center makes life in the new 2011 Dodge Journey an excellent adventure for the driver and passengers. Four Uconnect Touch models are available, all featuring easy-to-use controls and class-leading technology. With its touch-screen display and user-friendly touch-key categories, connecting and controlling personal devices is simple, intuitive and customizable.

The 2011 Dodge Journey is nimble, composed and handles well in all driving and road conditions. Chrysler Group engineers improved routine ride handling by re-engineering the suspension geometry, adding new, improved premium tires and redesigning the steering for a more precise and coordinated response. Overall, customers will be treated to an energetic, fun-to-drive experience behind the wheel.

In addition, at 283 horsepower and 260 lb.-ft. of torque, the 2011 Dodge Journey equipped with the new 3.6-liter Pentastar V-6 engine delivers a 20 percent boost in power compared with the V-6 engine it replaces. It's mated to the smooth-shifting six-speed transmission.

Drivers also will be treated to a smooth, quiet ride. Engineers reduced noise, vibration and harshness by installing new, premium sound-deadening treatments and insulation throughout the vehicle.

But perhaps the most rewarding surprise is Journey's new interior. Customers will step into world-class levels of craftsmanship and comfort. A beautifully crafted one-piece instrument panel sets the tone. A new, larger cluster with standard electronic vehicle information center (EVIC) is positioned in the center of the new gauges. It's a full-color display backlit in Dodge red lights, giving it a soft glow unlike any in the segment. New, integrated center stack bezels are less angular and more sculpted, and designers softened the radius to make more room for the driver's knees. The heating and cooling outlets are also redesigned to make them better looking and better functioning.

The center console gets a lot of extra cushion on the tilt-and-slide armrest. Lift the lid, and there's a larger center storage bin with a 12-volt outlet and USB port where owners can hook up their MP3/iPod charging connections and hide them away.

The design team also worked to make the Journey's interior more comfortable. They moved the shifter and cupholders, making it easier for drivers and passengers to get their coffee and soda without having to lean over and under the dash. There's also a larger front storage bin with side nets. The new multi-functioning three-spoke Dodge brand steering wheel with integrated controls and a wider, longer, soft-touch armrest transform the driver's seat into a cockpit-like experience. Comfortable new seats might just make drivers want to take the long way home to get a little extra seat time. The Dodge Journey offers six new interior color and trims to complete the makeover.

On the outside, Journey maintains its sculpted, clean, aggressive lines, and adds a new front fascia that sports the signature Dodge Brand "split crosshair" honeycomb grille. The fog lamp bezels are bigger and bolder, and Journey models with the Pentastar 3.6-liter V-6 get a new, unique more aggressive lower fascia with the honeycomb texture in the grille (late availability). New 19-inch wheels, a new, less angular rear fascia and "ring of fire" LED taillamps wrap it up from front to back.

Journey also is loaded with an abundance of safety and security features, including: standard advanced multi-stage front passenger air bags, active head restraints, electronic stability control (ESC) with all-speed traction control, electronic roll mitigation and brake assist, new driver-side knee blocker air bag, supplemental side-curtain air bags covering all three rows, supplemental front-seat-mounted side air bags, four-wheel anti-lock disc brakes, LATCH child seat anchor system and trailer sway control.

The Dodge Journey is built in at Chrysler Group LLC's Toluca Assembly Plant in Toluca, Mexico. It will arrive in U.S. dealerships in fourth quarter of 2010.

Saturday, June 12, 2010

GM Backtracks On Plan To Nix Chevy Nickname [Video]


General Motors Co. on Thursday backed off a "poorly worded" internal memo that asked employees to refer to the brand only as "Chevrolet" -- not its long-standing nickname -- in an effort to create consistency.

In the original memo, employees were discouraged from using the "Chevy" nickname for the Chevrolet brand. GM later issued a statement to clarify the intention of the memo, saying that it was only meant to help establish Chevrolet as a global brand and that employees needed to be more focused in their communications in referencing the brand.

General Motors said " 'Chevy' will continue to reflect the enthusiasm of customers and fans."
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The internal memo was part of an effort to develop a consistent brand name as it establishes a significant global presence.

In a video also issued by GM to correct itself, Alan S. Batey, vice president for Chevrolet sales and service, said, "Chevy is our nickname. It comes from selling vehicles here in the U.S. for 100 years. We love it when people call us Chevy." Batey was one of the two GM officials who signed the original memo.

On Facebook, brand pages include Chevy Camaro, Chevy Silverado and Team Chevy.

General Motors also stated that they were reconsidering resurrecting the talifin. A sudden resurgence of the love for the 1959 Chevrolet is rumored to be the reason.





Press Release

Statement on the use of Chevrolet and Chevy

"Chevy" will continue to reflect the enthusiasm of customers and fans

2010-06-10 DETROIT -- Today's emotional debate over a poorly worded memo on our use of the Chevrolet brand is a good reminder of how passionately people feel about Chevrolet. It is a passion we share and one we do not take for granted.

We love Chevy. In no way are we discouraging customers or fans from using the name. We deeply appreciate the emotional connections that millions of people have for Chevrolet and its products.

In global markets, we are establishing a significant presence for Chevrolet, and need to move toward a consistent brand name for advertising and marketing purposes. The memo in question was one step in that process.

We hope people around the world will continue to fall in love with Chevrolets and smile when they call their favorite car, truck or crossover "Chevy."