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Friday, July 2, 2010

2010 Tesla Roadster 2.5

The 2010 Tesla Roadster 2.5 will debut at the same time in Copenhagen, Denmark, and Newport Beach, California and will bring both design and technology improvements.

The Roadster 2.5 demonstrates that Tesla will give its range of vehicles a family resemblance. The new front fascia with diffusing vents is similar to the svelte Model S sedan, and Tesla says the new rear diffuser also points to the brand’s future design language.

The interior is reinforced with an improved sound-reduction materials and an optional seven-inch nav system. Some of the upgrades will be available to existing Roadster owners as upgrades. In terms of styling, the Roadster features a new front fascia, restyled wheels (available in silver or black) and a modified rear diffuser. Inside, the cabin has improved sound dampening, better seats, and an optional 7-inch navigation system with a back-up camera.

The look and feel of the car has been redesigned too, with new air-intake vents, alloy wheels and comfier seats. It's better suited for warmer climates too, thanks to a new power control system.

Opting for the Roadster Sport unlocks a new wheel design, available in silver or gloss black finishes. Everything in between is more or less identical to the now old Roadster 2.0.

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Press Release

Tesla Premiers Roadster 2.5 at Goodwood Festival of Speed

Electric Carmaker Will Perform This Weekend in World-Famous Motoring Festival in the UK.

CHICHESTER, England - Tesla Motors (TSLA) will unveil its next-generation sports car to the public this weekend at the Goodwood Festival of Speed.

The Tesla Roadster 2.5 features improvements in design and technology, including a new front fascia, rear diffuser, improved seat comfort, sound dampening and an optional large touch screen navigation system with back-up camera. Improved interior sound reduction techniques, including new front fender liner material, make the cabin even quieter.

The Festival of Speed is the world's largest motoring garden party, a unique weekend that brings together a heady mix of cars, stars and motor sport royalty to create the largest car culture festival worldwide. Held in the immaculate grounds of Goodwood House, this annual hill-climb extravaganza celebrates all things automotive.

Goodwood is one of the most beloved motoring events in the world and a highlight of the English summer so it's only appropriate that this iconic celebration will be the public premiere of the latest Roadster, said Cristiano Carlutti, Tesla's Vice President of European Operations.

Absolutely Extraordinary

Tesla has already become a darling of Britain's beloved Goodwood, which this spring hosted the first official UK motor race that included electric vehicles, a competition sanctioned by the UK Motor Sport Association. One of Britain's most respected motoring correspondents described a recent Roadster stint on a Goodwood hill climb as an 'absolutely extraordinary performance.'

UK companies that purchase a Roadster benefit from a 100 percent Writing Down Allowance, meaning they can deduct the price of the car from their taxable profits. The Roadster is the only sports car that has ever qualified for such a tax incentive in the UK. Roadster drivers park for free and without time limits in various London boroughs, they get four hours of free charging at certain parking sites, and they are exempt from the Showroom Tax.

Tesla launched the new Roadster this week and is delivering to customers now. More than 1,200 current Tesla owners in at least 23 countries have logged over five million electric miles in their Roadsters.

Prospective customers can see the Tesla Roadster 2.5 at Goodwood or at the London showroom at 49-51 Cheval Place in Knightsbridge, near Harrods. Tesla is now delivering this latest version of the car in all Tesla markets in Europe, Asia and North America.

Tesla Unveils Roadster 2.5 at Newest Stores in Europe and North America

New Roadster Demonstrates Tesla's Commitment to Innovation

Palo Alto, CA -- Tesla Motors today announced Roadster 2.5, the latest version of its revolutionary electric sports car. It will debut simultaneously with the opening of Tesla's two new stores in Copenhagen, Denmark, and Newport Beach, California.

The Roadster 2.5 reflects Tesla's commitment to innovation and the company's close feedback loop with its customers. The new Roadster includes improvements in both design and technology, including a new front fascia, rear diffuser, improved seat comfort & internal finishes, sound dampening and a large touch screen navigation system.

"Although development of the Model S is our main focus, this shows that we still care a great deal about improving the Tesla Roadster," said Tesla CEO Elon Musk. "These improvements are a direct result of customer feedback and come only a year after release of Roadster 2.0, showing an exceptionally rapid pace of innovation. Where feasible, we will also offer existing customers the ability to purchase the upgrades now available in version 2.5."

New features in Roadster 2.5 include:

  • A new look, which includes a new front fascia with diffusing vents, and rear diffuser reflecting the future of Tesla design
  • Directional forged wheels available in both silver and black
  • New seats with improved comfort, larger more supportive bolsters and a new lumbar support system
  • Power control hardware that enables spirited driving in exceptionally hot climates
  • An optional 7" touchscreen display with back-up camera
  • Improved interior sound reduction including new front fender liner material make the cabin even quieter

Tesla will unveil the new Roadster at its two newest stores worldwide in Copenhagen and Newport Beach, CA. Journalists can see the car during media open houses at both stores throughout the day. Customers, prospective customers and other guests will celebrate the opening of the newest stores this evening.

The enhancements in the Roadster 2.5 are the direct result of accumulated customer feedback. Tesla's unique, company-owned retail network allows Tesla's engineers to receive customer feedback directly and iterate rapidly. More than 1,200 current owners in at least 23 countries have logged over five million electric miles.

Roadster 2.5 is currently available for order and soon will be available at Tesla stores worldwide.

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